
K-Pop
Experience Korea's music and dance culture that captivates the world

K-Beauty
Discover beauty with innovative cosmetics and skincare

K-Food
Taste Korea's unique cuisine that combines flavor and health

K-Festival
Enjoy festivals and events where tradition and modernity blend
B4K Best Packages
Recommended Packages
B4K Recommended Experiences
Forest Retreat
A moment to pause in a quiet winter forest in the heart of the city
Starfield Library
Sparkling Christmas atmosphere under a giant tree
Lantern Festival
Seoul's night light festival that unfolds on winter nights
K-Pop Demon Hunters: Seoul 2-Day Golden Tour
An attractive 2-day travel course in Seoul following the main locations from K-Pop Demon Hunters
Autumn Flavors with Seoul's Seasonal Desserts
Autumn flavors with Seoul's seasonal desserts
Year-end Tree Spaces in Seoul
Year-end atmosphere-filled tree spaces to enjoy indoors in Seoul
Explore Seoul
Gangnam District
Explore the modern and vibrant attractions of Gangnam
Hongdae Street Culture
Experience the unique culture of Hongdae, overflowing with youth and creativity
Gyeongbokgung Palace & Hanok Village
Explore the palace and hanok of the Joseon Dynasty, where tradition and history come alive
Myeongdong Shopping Street
Seoul's representative center for shopping and entertainment
Hangang Park
Various leisure activities along the Hangang River, the heart of Seoul
Bukchon Hanok Village
A beautiful village where traditional hanok and modern cafes coexist
Seasonal Travel Recommendations
Cherry Blossom Festival
Spring's representative festival, enjoying Seoul's spring while admiring beautiful cherry blossoms
Summer Hangang Picnic
Summer night picnics and outdoor concerts enjoyed at the cool Hangang River
Autumn Foliage Tour
Explore Seoul's parks and mountains painted with brilliant autumn leaves
Winter Snow Festival
Winter festivals and warm hot springs enjoyed in snow-covered Seoul
Spring Flower Festival
Seoul's parks and gardens filled with various spring flowers
Summer Water Festival
Seoul's summer festival enjoyed with cool water activities